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“半面湖水半面绸”，在南宋时，有人就对“丝绸之府”——杭州，有了诗情画意般地描述。如果把西湖比作秀丽柔美的女子，那盛装打扮的花容秀丽，便是秀丽多姿的丝绸。丝绸，作为东方古老文明的象征，是杭州这一历史文化名城所特有的独具特色的传统名产，响誉海内外。

品牌宗旨：传播家纺文化，点亮美家美户；

品牌模式：集自主研发设计、有着西装工艺生产标准化流水线、成品快捷营销服务模式为一体化的专业墙布生产企业；

经营方针：积极、务实、协作、共赢；

质量方针：科学管理、品质一流、追求卓越、满足客户；

发展目标：打造中国无缝墙布第一品牌。

品牌发展

2004年商标注册；

2008年品牌建立，同期杭州生产基地建成投产；

2011年各省市成立公司办事处；

2011年被评为全国建筑装饰材料行业“优秀企业”；

2011年被评为：2011-2012年全国家居行业经销商大调查全国经销商推崇品牌

2012年 在全国家居行业经销商调查中，被评为2012—2013年度墙布“十大”品牌

2012年 被中国墙纸协会评为中国墙布行业“十大”品牌

2012年 2012年公司获得七项国家专利授权证书

2013年 2013年美家美户品牌荣获CCTV2013年度央视宣传品牌

2013年 在全国家居行业经销商调查中，被评为2012—2013年度墙布“十佳”品牌。

英文翻译："Half lake and half silk", in the Southern Song Dynasty, someone had a poetic description of Hangzhou, the "Silk house". If the West Lake is compared to a beautiful and soft woman, the beautiful flowers in full dress are beautiful silk. Silk, as a symbol of the ancient oriental civilization, is a unique traditional property of Hangzhou, a famous historical and cultural city, which is famous at home and abroad. Brand tenet: spread home textile culture and light up meijiameihu; brand mode: a professional wallpaper production enterprise integrating independent R & D and design, standardized production line with suit process, and quick marketing service mode for finished products; business policy: active, pragmatic, cooperative and win-win; quality policy: scientific management, first-class quality, pursuit of excellence and customer satisfaction; development goal Mark: build the first brand of seamless wallcovering in China. Brand development: trademark registration in 2004; brand establishment in 2008; Hangzhou production base completed and put into production at the same time; company offices were established in various provinces and cities in 2011; in 2011, it was rated as "excellent enterprise" in the national construction and decoration materials industry; in 2011, it was rated as: 2011-2012 national household industry marketing survey national dealers praised brand 2012 in the national household industry dealer survey, It was rated as the "top ten" brand of Wallcovering in 2012-2013 by China wallpaper Association in 2012. In 2012, the company obtained seven national patent licenses in 2013. In 2013, meijiameihu brand was awarded the 2013 CCTV propaganda brand in 2013. In the national household industry dealer survey, it was rated as the "top ten" brand of Wallcovering in 2012-2013 Brand.

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